If you want to build a profitable business and attract customers through online marketing, your website (and yes, you need one) plays the key role. No matter what your business is, you have to ensure that you capture the attention of your visitor and/or customer. And how to do that? By making sure your visitor doesn’t encounter any problems while browsing through your website.
1. Links to Social Media Profiles
I am not saying that a Social Media presence is a must, but why not take advantage of all the people that use Social Media daily (and that is a lot of people).
You never know whose attention you are going to capture and what benefit will you gain from them.
So, a simple “Like”, “Share”, “Follow”, “Tweet” or “Pin” is really an easy way to get your message, product or service to a wide range of people.
2. Call to Action Buttons
Those “Contact Us” or “Sign-Up” buttons have to be visible as soon a visitor enters your website.
But, be careful not to be too annoying. These buttons have to be prominent and easily accessible and appear at the right moment.
3. Responsive Website Design
4. Email Marketing Sign Up
5. Testimonials / What others say
So why not use that? Always ask for feedback and place it somewhere near that service/product you are selling. That way you are building your reputation and your profit.
So, tell me, what is your website missing? You should fix that, fast, because you are losing valuable customers that are going to spend their money somewhere else.